Design Leaderat Accenture, ME
Hi, I’m Usama Javed — an award-winning Experience Design Leader at Accenture Middle East, based in Riyadh, Saudi Arabia. 10+ years designing complex digital experiences across government, enterprise, aviation, fintech, mobility and smart cities — for GCC and global organizations, with an AI-native design practice.
iF Design Award 2026
Red Dot Design Award 2026
Years across complex digital experiences
Digital products designed across industries
Industries — govt, aviation, fintech, telecom, mobility & more
Clients across the Middle East and beyond
Global design awards — Red Dot & iF Design Award
Design practice, built around AI-accelerated workflows
Tools I use in active client delivery, not experiments.
Figma Make
Replit
ClaudeResearch-driven design for enterprise, government and consumer ecosystems.
Nedbank South Africa
Leading the Apply Hub — End-to-End Digital Banking Experience
Led a pod of 4 designers delivering credit cards, personal loans, overdrafts, investments, and account opening journeys — navigating NCA compliance, POPIA, and bureau decisioning logic to turn regulated complexity into trustworthy customer experiences.
An active, confidential engagement — no public case study yet.
I'm an award-winning Experience Design Lead at Accenture Middle East, based in Riyadh. I design high-impact digital products across telecom, banking, SaaS, mobility, government platforms, airlines and smart-city ecosystems — working across both B2B and B2C environments. With a strong foundation in technology and product thinking, I specialize in transforming complex systems into clear, scalable, user-centered experiences.
AI enhances the process. Human thinking defines the direction.
I actively integrate AI into my design and product workflow — not as a shortcut, but as a multiplier. As the industry shifts, I see AI not replacing design thinking, but accelerating it. I use AI to explore ideas faster, prototype at near-development speed, and bring clarity to complex problems, while still relying on human judgment, craft and product intuition to shape meaningful outcomes.